SuperSportBet

As a designer at SuperSportBet, I contributed to shaping and maintaining the brand’s visual identity across a wide range of platforms. The work focused on building a cohesive visual language that translated seamlessly from digital products to broadcast television. My role involved leading the process of re-branding, making sure work was consistent, clear and ensuring quality at scale, while delivering designs that were both engaging and performance-driven. The outcome was a unified brand presence that remained recognisable across touchpoints without sacrificing flexibility or impact.